THE BRITISH TOURISM AWARDS

INCLUDING THE BRITISH MARK FOR TOURISM EXCELLENCE
& THE TOURISM POWER 100

Honouring exceptional organisations and leadership across all tourism sectors within the UK.

The British Tourism Awards are the only event that pays tribute to Rainmakers across all walks of life; emphasising inspiring achievements and highlighting inspirational role models for Britain’s future tourism stars.

The Awards are more than just a title-giver, or a round of applause for brands. They are the definitive awards within their sector with each finalist being assessed in their entirety and reaching considered verdicts based on proprietary database software which aggregates data from multiple sources, including news flow aggregation and processing, web scraping, journalistic research, consumer research, social media research, online nominations, trade research and statistical forecasting. Shortlisted nominees are businesses that meet the required standards of verified business, social and environmental performance. The British Mark doesn’t just evaluate a product or service; it assesses the overall positive impact of the company that stands behind it, as increasingly that’s what people care most about.

The Exceptional Organisations and Leadership five-Star Mark on a product, website, sales materials or social media, instantly communicates that a company is an exceptional organisation when it comes to business growth and positive impact within its sector and beyond.

The Awards cover a wide range of sectors from leading attractions to top food & drink venues, from sustainable tourism to innovation and travel. They are sector specific and as such provide a reliable basis for people to share the same expectations about an organisation and its products, or service.

The level of positive influence this initiative can achieve is in many ways related to the power of those who will be included within the final Exceptional Organisations and Leadership publication.  Our promotion will be targeted towards the major sources of British & International power and influence, both direct and indirect, current and prospective, and including Britain, Europe and the International arena.

The British Tourism Awards will provide an invaluable opportunity for the leading Power Brokers within the UK, and on an international level, to come together to hear and learn about national and international issues affecting Britain’s tourism sector.

The launch of the Exceptional Organisations and Leadership publication and British Tourism Awards will be the highlight of the public and private sector calendar.  Many Senior Power Brokers will be in attendance to not only celebrate being named within The Exceptional Organisations and Leadership publication and Awards but also to meet their peers and to develop and enhance contacts amongst this like-minded and exclusive group of individuals.  In some cases the launch and awards will be held virtually.

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